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Painkillers or vitamins- Which one solves your problem?

Painkillers and vitamins are both popular remedies for many ills. And this expression is exactly how investors will see your product. But how do you know which is best and…...

Gamification in business – are you ready to win?

It’s time to level up your game. And I’m not talking about a board game, but a type of game that’s helping many businesses to grow every day. Consumer engagement…...

Introducing Apple Vision Pro

Apple is officially taking on the metaverse. After years of speculation, the company unveiled Apple Vision Pro at WWDC.The era of spatial computing is here, where digital content blends...

Choice Theory – A supreme way to improve your quality of life

Choice Theory – Have you heard about this new psychology of personal freedom? Dr William Glasser, a psychiatrist and author of Reality Therapy in 1967, developed Choice Theory® to help…...

ChatGPT and Small Businesses: A Perfect Match

Want to transform your small business with AI? Dive into our latest guide on using ChatGPT, a game-changing tool that can take your business to new heights. From drafting business…...

Applied Intelligence: the key to a digital transformation

Applied Intelligence – The best way to understand customer needs and to execute the right strategy Applied Intelligence is a term that’s been coming up more and more in the…...

A guide to running ad campaigns in social media, utilising psychological concepts to appeal to your target market

The Psychology of Advertising Advertising is all about the appeal. To be effective, an advertisement must attract and then appeal to its audience on some level. But what exactly does…...

Automation for Businesses of All Sizes: How to Increase Profits with Technology

Automation has been around for centuries, but it’s only in the last few decades that businesses have really begun to take advantage of its potential. With the advance of computers…...

Artificial Intelligence and Carbon Footprint — is AI destroying our planet?

Artificial intelligence is an exciting new technology that promises to make our lives easier, but have you ever thought about the carbon footprint implications? In this article, we will take…...

Gamifying Your Website for Increased Engagement and Sales Conversions

It is no secret that online businesses must continually strive to increase engagement and sales to stay competitive. One method that has proven successful in achieving these goals is...

Gazing into the future of branded virtual experiences

Branded virtual experiences have the potential to revolutionise marketing as we know it. By creating immersive digital environments that are tailored specifically to a company’s branding and...

Have you ever thought that maybe the “gurus” have got it wrong?

Wherever you turn on the internet you’re bombarded with messages from business experts banging on with their ‘exclusive strategies’ to help you grow your business. And, of course...

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